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Sunday 28 September 2008

Capturing perfect photos



Tired of never getting your photos to look exactly as you see them in real life? Now with the Fujifilm FinePix S100FS you can. It’s the first digital camera to have an extended dynamic range similar to that of negative film. This is thanks to the newly-developed 2/3 inch 11.1 mega pixel 8th Generation Super CCD and Real Photo (RP) Processor III.

The Super CCD is yet another milestone capitalising on Fujifilm’s rich heritage in film and applied into digital photography. The FinePix S100FS incorporates the 8th Generation Super CCD which features a unique honeycomb pattern that captures light more efficiently per pixel ensuring high resolution and high sensitivity.


As a result, pictures are produced in stunning detail and colour and unsurpassed tonal expression with extended dynamic range. So whether your subject is a landscape, object or portrait, you’ll be able to capture all its subtle colour details and tonality with vivid brilliance and sharpness.

The 3rd Generation RP Processor ensures excellent colour reproduction and high speed processing which produces clear and smooth images.



The FinePix S100FS has an extended dynamic range similar to that of negative film which captures all the subtle colours and tonality of your subject. By doing so, it prevents under or over exposure of pictures and ensures vivid and beautiful photos always.

The FinePix S100FS’s unique film simulation (FS) mode allows you to take photos as if you were selecting the most appropriate type of film for each scene. Choose Velvia mode for vivid colours of nature, Provia for natural tones or Astia for portrait shots and soft, fine and smooth tonality.

For those interested in photographing wildlife, the FinePix S100FS features a high magnification 14.3x zoom lens which covers a broad zoom range from a wide angle of 28mm to long telephoto of 400mm and super macro for shots as close as 1cm from the subject (wide angle end).

Other features include a newly developed Fujinon Lens, advanced high speed continuous shooting, 90 degrees upwards and 45 degrees downwards, multi-angle shooting, 14 scene settings and custom settings and a 230,000 dots high-precision colour LCD.

The Fujfilm FinePix S100FS retails for RM2,499 and it comes with a free 2GB SD memory card. For more details, log onto www.fujifilm.com.my


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